Merck: Culture of Invention
How do you humanize a pharmaceutical company that's all about invention?
On our social channels, we feature children inventing their best answers to questions about the world, verified by a Merck scientist.
Team: Emilia Tongson and Tadhg Ennis (AD), Don Foshay and Mike Bottorff (CW), and Satyen Rao (CD) at Ogilvy NY.
- art direction
- video editing
Working on Merck's social channels also involves creating awareness posts for notable days year-round: